BY ANNABELLA COLDRICK-FORD (MMF UK)
The complex tangle of the music market, even more in the times of streaming, may never become transparent to artists, creators and their management teams. This masterclass goes deep into the intricacies of digital music, rights and revenues, it brings much needed clarity and it explains how money flows through the system. A collaboration between the Music Managers Forum and music business consultancy CMU Insights, ‘Dissecting the digital dollar’ is a project, now in its fifth year, that has become one of the most comprehensive overviews of the often confusing streaming market and the place of artists and music-makers within it. Follow the money!